Customers & CRM

Tracking and Analyzing Customer Review Trends

Track review scores and feedback trends in Local Business Pro. Measure customer satisfaction and guide service improvements with data.

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Quick Answer: Regularly review your reviews list to spot trends in scores, feedback themes, and response rates. Use this data to guide service improvements and track the impact of changes.

What to Track

  • Average score - Overall satisfaction level
  • Score distribution - How many high vs low ratings
  • Common feedback themes - What do customers mention most
  • Response rate - Percentage of customers leaving reviews
  • Video testimonial count - Authentic video content collected

Analyzing Your Reviews

  1. Navigate to Account > Reviews
  2. Scroll through the reviews list
  3. Note the color distribution (green/yellow/red)
  4. Read feedback from recent reviews
  5. Look for patterns in comments
  6. Track changes after implementing improvements

Using Trends for Improvement

  • Celebrate consistently high scores with your team
  • Address recurring complaints systematically
  • Compare scores before and after making changes
  • Set goals for average score improvement

Frequently Asked Questions

Q: How many reviews do I need for meaningful trends?
A: At least 20-30 reviews provide enough data to identify patterns. Keep collecting for more reliable insights.

Q: How often should I analyze reviews?
A: Monthly review analysis is ideal. More frequently if you're actively making changes and want to measure impact.